Why you need to be on LinkedIn

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Marketing Tip For Berkshire Businesses: Why You Need To Be On LinkedIn

One marketing tip for Berkshire that you should take note of is to use LinkedIn as a way to help promote your business. It’s a surprise to me when I hear that many business men and women are not using LinkedIn to its full potential.  Sure, they have created their profiles on LinkedIn, but they are either incomplete or their profiles are not updated.

Why is it important to heed this marketing tip for Berkshire?

LinkedIn is very popular. Most times, when you search someone’s name online, you will mostly see the top of search results to be from LinkedIn. So you can definitely benefit from this free publicity if you create a good and professional profile.

LinkedIn is mostly free; however, free membership has limitations for the member. If you want unlimited features, then perhaps it’s worth it to pay for the monthly membership fee.

#1 LinkedIn marketing tip for Berkshire business owners

When you set up a professional profile on LinkedIn, you get to tell your readers about yourself as well as your professional background. This is like a resume for most, except that readers get a glimpse of the bigger picture.

You can even have connections with your co-workers as you list them down in your profile. They can stand as your references so that when potential employers look at your profile, they will only need to click on those connections to see that your recommendations are credible. This will serve as a verifiable and independent proof that you are someone that they would want to work with.

LinkedIn is not only useful for those who are looking for employees or looking for employment. This is also a good venue for getting leads for your business.

Let’s face it; LinkedIn is the hub for business people. Most members will have business in their minds, which means that most everybody has the same goals. This is a good thing because this will make your search for leads much easier as your audience and target markets are experienced and knowledgeable people.

There are lots more that can be done on LinkedIn. Let Steve Mills, an expert in marketing in LinkedIn, help you with this and give you the best marketing tips for Berkshire businesses.

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